概述

• 薪资

  8,500 MYR ~ 9,000 MYR

• 产业类别

  Web/Mobile/Game, Publishing/Printing/Advertising/Broadcasting, Consulting

• 工作内容

  ■ About the job
  We seek a highly skilled and results-driven ad operations senior manager to join us.
  As an ad operations senior manager, you will be responsible for planning, executing and managing marketing campaigns to drive brand awareness, customer engagement and support our business objectives. You will be responsible for the overall campaign management, including market research, target audience segmentation, content development and execution, digital marketing campaign performance and tactical recommendations. You will also collaborate with cross-functional teams and leverage your expertise in marketing strategies to drive results.
  You will also be able to work with a diverse and talented team, leverage cutting-edge marketing tools and technologies and contribute to developing impactful, audience-focused marketing campaigns.
  This is an excellent opportunity for a results-driven marketer, who is passionate about executing unique marketing initiatives. If this resonates with you, we encourage you to apply. We offer a competitive remuneration package, comprehensive health and travel benefits and ample growth opportunities within the firm. We are also committed to fostering a collaborative, innovative and inclusive work environment.
  
  ■ Objectives of this role
  ・Developing and executing strategic digital marketing campaigns aligned with client business objectives, target audiences and budgets in Malaysia
  ・Collaborating with cross-functional teams to create compelling marketing collateral that aligns with the brand's tone and positioning.
  ・Conducting market research and analyzing consumer insights to identify target audience segments, preferences and behaviors.
  ・Tracking campaign performance, analyzing data and metrics and providing actionable insights and recommendations for campaign optimization.
  ・Managing relationships with external agencies, vendors and publishers partners to ensure timely and effective campaign execution.
  ・Leveraging digital marketing channels to maximize campaign reach and engagement.
  
  ■ Main Tasks
  ・Managing a team of campaign specialists to implement comprehensive campaign strategies and timelines, ensuring seamless execution and delivery for campaigns in Malaysia
  ・Collaborate with creative teams to develop visually appealing and impactful marketing assets and ensure timely and cost-effective campaign completion.
  ・Collaborate with publishers' partners to implement campaigns and creative formats on publishers' inventory
  ・Implement tracking mechanisms and analytics tools to monitor campaign performance and measure ROI.
  ・Prepare and present campaign reports and insights to stakeholders, highlighting the key findings and recommendations.
  ・Identify opportunities for campaign improvements and implement strategic adjustments as needed.
  ・Stay updated with the marketing trends, technologies and best practices to drive campaign innovation.