概述

• 薪资

  4,000 MYR ~ 5,500 MYR

• 产业类别

  Consulting, Civil Engineering/Architecture

• 工作内容

  【Job Responsibilities】
  1. Digital Strategy Development:
  • Develop and execute comprehensive digital marketing strategies aligned with business goals.
  • Identify target audiences and create digital campaigns to engage them effectively.
  
  2. Content Creation & Marketing Campaign:
  • Plan, create, and optimize engaging content for websites, blogs, email campaigns, and social media platforms.
  This may also include copywriting, proofreading and editing content to ensure accuracy and consistency.
  • Collaborate with design and content teams and/or external agencies to produce high-quality multimedia content.
  • To develop & execute marketing campaigns, including online and offline initiatives (content creation, social media management, email marketing, and digital advertising etc).
  
  3. Social Media Management:
  • Manage social media channels (e.g., Facebook, Instagram, LinkedIn etc.) to grow followers and engagement.
  • Monitor and respond to audience interactions to foster community engagement.
  • Collaborate with external agencies to maximise efficiency & optimize result in this segment.
  
  4. Search Engine Optimization (SEO) and Search Engine Marketing (SEM):
  • Conduct keyword research and implement SEO best practices to improve website rankings.
  • Plan and manage paid advertising campaigns (Google Ads, Facebook Ads, etc.) to maximize ROI.
  • Collaborate with external agencies to maximise efficiency & optimize result in this segment.
  
  5. Data Analysis and Reporting:
  • Track and analyse campaign performance using tools like Google Analytics, Facebook Insights, and others.
  • Prepare regular reports on campaign effectiveness and recommend areas for improvement.
  
  6. Market Research and Trends Analysis:
  • Stay updated on digital marketing trends, tools, and technologies.
  • Conduct competitor analysis to identify opportunities and threats.
  • Collecting and analysing marketing data, such as website traffic, campaign performance, and customer demographics.
  
  7. Marketing Event Planning and Coordination:
  • To assist in organizing and promoting company events, such as trade shows, conferences, webinars, or product launches.
  • This could involve tasks such as venue selection, logistics planning, and coordinating with vendors.
  • Collaborate with external agencies to maximise efficiency & optimize result in this segment.
  
  8. Collaborating with cross-functional teams:
  • To work closely with other departments, such as sales, design, and product development and collaborate with these teams to support marketing initiatives, gather information, and ensure consistent brand messaging.
  
  9. General:
  • To provide assistance to the Heads of Departments/Operations Manager in day-to-day operations and any other tasks relevant to the job title.